Sunday, December 29, 2019

The Pros And Cons Of Literature - 1014 Words

Throughout a person s life, at least one book will be read. Some will keep reading, engaging their brain and diving more and more into literature. Others, will stop and say how reading novels has no benefit or that it s boring and so on and so forth. The negatives people say about literature are just excuses they give because some people don t like to make the time to read. Simply put, when people do this they are truly missing out, whether it is a short story or a story with one thousand pages. Novels like Proof by David Auburn, Everyday Use by Alice Walker, and Winter s Bone by Daniel Woodrell, all prove how literature can bring people together through experiences, thoughts, and emotions. These novels all address significant problems†¦show more content†¦People who read this novel would easily be able to sympathize with what she is going through, especially when Catherine s father passes. Unfortunately, people deal with deaths all the time and don t always know how to move forward, much like Catherine. The struggles she faces are struggles most any reader could understand because people see that some illness is passed on to each generation. Everyday Use by Alice Walker is a novel that is thoroughly engaged with generations and heritage. In this short story, Mama is waiting for the arrival of her Daughter, Dee. When Dee arrives, however, everything starts to go down the drain. The reader starts to learn more of how Dee looks down upon her family and her heritage. One of the beginning glimpses of this is when Mama talks about how Dee would read to us without pity; forcing words, lies and other folks habits, whole lives upon us two, sitting trapped and ignorant underneath her voice. She washed us a river of make-believe... (Walker, 288). Dee arrives in full bloom with her ostentatious outfit of bright colors and jewelry and speaking Wasuzoteano, a completely different language as a greeting, one her family obviously wouldn t know. Dee tries to forget about her family’s past, which is why she is acting this way. People from any culture would read this and may start to think of someone they know who would attempt t o distance themselves from their family. A person who doesn’t have much heritage or family heirloomsShow MoreRelatedRadio Frequency Identification For The Cosmetics Industry1463 Words   |  6 Pagesthose of the Luftwaffe. (RFID 2005). This paper is a very brief review of literature about RFID and its pros and cons with respect to the cosmetics industry. Methodology I input the search term RFID into a journal database and got thousands of hits—that s too many to be useful, so I added a limiter: RFID cosmetics. This came back with only a handful, which I m using in this paper. I also input RFID pros cons and got a few more, which I ll also include. The obvious conclusion isRead MoreA Pro-Choice Essay on Abortion1568 Words   |  6 Pagesï » ¿Pro-choice abortion Man was born with an inalienable aspect of choice and it is with this aspect that the person will die holding to, indeed, at individual levels people have even the choice between living and death and can decided to end their lives even without informing anyone about it. There have been various attempts to stall this menace in the USA but the approaches have always looked at the issue of teenage pregnancy as a religious and family value issue hence missing the point atRead MoreGun Control and the Second Ammendment to the Constitution Essay544 Words   |  3 Pages5 times more likely to get shot during an assault than people who don’t have a gun. Civilian disarmament empowers not only relatively small-time murderers†¦but also paves the way of major-league mass murderers. Such as Adolf Hitler. The medical literature con gun violence is biased, riddled with serious errors in facts, logic, and methodology, and thus utterly unreliable (38). Handgun ownership has increased about 3.5 times more than the population increase since the end of world was 2 with no comparableRead MorePros and Cons School Uniform1515 Words   |  7 PagesPros and Cons of School Uniforms Trina Warren Liberty University Professor Mink GRST 500/501 June 17, 2013 Abstract The decision for school district to enforce school uniforms has been in existence since the 16th century. School uniforms were originally created for poor children; however, over time, schools saw uniforms as a way to bring students together. There has been debate whether uniforms improve academic success while reducing affiliation of violence. There is opinion and study thatRead MoreSleep Well Motel1508 Words   |  7 PagesBackground on the Sleep Well Motel As Will began to pull his thoughts together, he reviewed what he had already learned about the Sleep Well Motel. This information had been gained through the telephone conversation with Mr. Bennington plus sales literature and a brief historical sketch that had been included with data sent by Mr. Bennington. The motel had 80 rooms. It was affiliated with a chain several years ago, but was no longer associated with that company. The property was located off U.S. HighwayRead MoreHistory Of The Preval Of Prayer In Public Education1538 Words   |  7 Pagesprayer and biblical reading without warning in 1963 for students to understand, without proper education and not offering facilitator to teach students about religion. Students need to be exposed to literature from the divinity, to who God is, and the reasons of why atheist exist. In areas of literature, art and communicating the contents of religion regarding the differences in world religions (Russo, 2016). Education is a form to provide a clear and concise way in life, however, educating in religionRead MoreReflective Reflection1145 Words   |  5 Pageswill be to focus on learning trajectories and then return to my question regarding the Simon article. I need to get clear in my mind what the field considers a learning trajectory and then consider what has been identified in the literature as learning trajectory pros and cons. The report produced by Daro et al. provides a definition of trajectories (or progressions) that is accessible to many levels and applicable to many areas. According to Daro et al, â€Å"trajectories or progressions are ways of characterizingRead MoreCompensation at W.L. Gore Templete in Apa Format1054 Words   |  5 Pagesreferencing someone else’s theory or work to support findings. The key to this section is to apply the research findings in the â€Å"real world† (e.g., scholarly journal articles or published research. Note: Use IAU online library to assist in your literature review for this class). Remember, each case study must have the heading listed below and must be answered according to instructions; each heading is worth a percentage of each case grade. This is how I want your paper turned in. This section, ifRead MoreViolent Video Games : Positive And Negative Effects On Children And Adolescents774 Words   |  4 Pagesto Works Cited: Anderson, Craig A. and Brad J. Bushman. Effects of Violent Video Games on Aggressive Behavior, Aggressive Cognition, Aggressive Affect, Physiological Arousal, and Prosocial Behavior: A Meta-Analytic Review of the Scientific Literature. Psychological Science (0956-7976), vol. 12, no. 5, Sept. 2001, p. 353. Anderson, Craig A., et al. Violent Video Game Effects on Aggression, Empathy, and Prosocial Behavior in Eastern and Western Countries: A Meta-Analytic Review. PsychologicalRead MoreEssay On Homeschooling907 Words   |  4 Pagesof withdrawal that has to be given to the school principal or the local superintendent. Martin also went on to state that, â€Å"families that homeschool often combine certain subjects that do not necessarily grade or age-specific, such as history, literature, and the arts.† An example that was used is that, â€Å"children of various ages might study the same historical time together, and then be given assignments that reflect particular age and ability† (Martin, n.d). The largest drawback of homeschooling

Saturday, December 21, 2019

Family Development Theory And Family Structure - 1492 Words

A traditional family is no longer considered the norm amongst a typical family structure. Many family structures consist of the nuclear family, single parent household, lesbian/gay family, childless family, grandparent family, and stepfamily. Each family is made distinctive, develops at different stages, and deals with family issues. Family development theory is used to help families deal with issues and how to handle them in different stages of development. Issues within the family can be caused by a numerous of situations from a child acting out to a parent getting a divorce. In the case of Samantha, she is suffering from malnourishment, amenorrhea, food obsessions, excessive exercise, depression, and denial about the severity of her†¦show more content†¦The family system theory also focuses on genogram, ecomap, and culturagram to help identify the family structure and issues in and out the family environment. The family system theory also focuses on six stages of family development to understand families’ experiences and crisis. The eight key concepts Bowen family system theory is used to help understand the social system and provide effective ways to solving problems in those areas (Kerr, 2000). The triangle concept is explained as a three-person relationship where it is used to understand the action and emotion of others (Kerr, 2000). Differentiation of self can be explained on how one view themselves in social groups and families (Kerr, 2000). Depending on how someone handles the interaction in social groups and families can affect how a client think and feels about oneself. The nuclear family emotional process focuses on relationship patterns that develop problem in the family. The four basic relationship patters include marital conflict, dysfunction in one spouse, impairment of one or more children, and emotional distance. The family projection process focuses on the process of which parents transmit their emotional problems to their child or children (Kerr). The multigenerational transmission process d escribes the levelShow MoreRelatedThe Factors That Influence Family Life902 Words   |  4 Pages Family is one of the hardest words to define. There are many definitions and thoughts of what a family consists of. When one accepts the definition of the census family given by Statistics Canada then a family becomes â€Å"a married couple and the children, if any†¦ a couple living common law and the children, if any†¦ a lone parent with at least one child living in the same dwelling†¦ grandchild living with grandparents but no parents present†¦ Census families can be opposite or same sex and childrenRead MoreRochester Youth Development Study: Relationship Between Family and Juvenile Delinquency1052 Words   |  5 PagesThe behavior among juveniles and family problems among their homes is a major issue at hand in our society today. According to the National Criminal Justice Reference Service (2010), in the year 2010, 784 juveniles were arrested for murder, 2,198 for rape, and 35,001 for aggravated assault. The amount of juveniles being involved in violent crimes is very detrimental to all aspects of our society, but environmental factors are a major component of this issue that needs to be analyzed. The questionRead MoreSociological Analysis On Interfaith Marriage Essay1602 Words   |  7 PagesSociological Analysis on Interfaith Marriage The family issue I will be analyzing is interfaith marriage. Interfaith marriage is simply marriage between two people who belong to or identify with different religious groups. However simple the definition may seem, the reality of interfaith marriage can be far more complex. For most of human history it has been a social taboo to marry outside of one s faith. However, in recent years it has become much more acceptable, even to the point of seemingRead MoreThe Macrosystem: From Child to Adult Essay1384 Words   |  6 Pageswhich individuals live. Cultural contexts include developing and industrialized countries, socioeconomic status, poverty, and ethnicity. There have been a number of theories surveyed that are foundational to the profession of mental health counseling. The foundational areas are the development across the lifespan, ecological theory, mental health, and mental health promotion. These together form a unique base from which mental health and community counselors practice. This is referred to as,† TheRead MoreUrie Bronfenbrenner and his Ecological Systems Theory Essay example1063 Words   |  5 Pagesthe childrens first and most important teachers, their families. The families have the most information about their childs strengths, weaknesses as well as the challenges the child faces. Being able to communicate with the families is vital to teachers in collecting in depth information about their students in order to be better equipped to meet the needs of the children. Urie Bronfenbrenner’s ecological theory â€Å"looks at children’s development within the context of the systems of relationships thatRead MoreLife Course Developmental Framework And The Systems Framework Essay1596 Words   |  7 PagesThroughout the years, many theories and theoretical approaches have been developed in an attempt to explain not only the human experience, but the experience of the family as well. It is through theories that social scientists and human service professionals come to study and understand families and close relationships throughout the human lifespan. While there are many family theories that are useful in studying and understanding families, I have chosen to discuss the Life Course Developmental frameworkRead MoreStructural Functionalism And Functional Theory Essay1187 Words   |  5 PagesStructural Functionalism (SF) theory often referred to as Structural Function Theory or Functional Theory, no matter what name is used, the main conte xt of the theory remains the same. There are many existent interpretations of the theory, however according to Smith and Hamon (2012) SF theory is based on two basic assumptions agreed by all: (a) â€Å"the functions of families is to procreate and socialize children† and (b) â€Å"all systems have functions† (p. 44). Additionally, they further elaborate on functionalRead MoreNew Evolving Technology And Its Effects On Relationships Or Connections Within The Family940 Words   |  4 Pageshomes and family structures. The inner workings of our family life have changed, and a great deal of those changes revolve around the rise of technology. My Theoretical Perspectives Paper will be revolved around how families use this new evolving technology, and its effects on relationships or connections within the family. In today’s modernized world, I feel that it is important to know the implications, both negative and positive, of this evolving technology and how it effect s development, connectionsRead MoreChild and Adolescent Psychology Essay1348 Words   |  6 Pageschildhood (2-6) and adolescent (12-18) through the Brofenbrenner Ecological Systems theory. This theory looks at a child’s development within the perspective of the system of relationships that form their environment. Here you will find a description on the impact of family, school, community and other systems, according to Brofenbrenner, have on their lives. This will also show the influence of the attachment theory and how it interacts with the causes of depression which can occur amongst early childhoodRead MoreTheory And Family Systems Theory1465 Words   |  6 Pagesupon three important theories relating to social work and the social environment. Eriksonian theory, role theory and family systems theory have crucial aspects in understanding a person’s development. Eriksonian theory brings a positive outlook about people’s ability to change, the belief that cli ents have a sense of good judgment to do well and succeed. Erikson believed that if children had a healthier ego, the more driven they are to move on to the next sage of development and to new opportunities

Thursday, December 12, 2019

Observation of a Subject Specialist Teacher Evaluation

Question: Describe about observation of a subject specialist teacher evaluation? Answer: At the beginning of the session, teacher made sure to communicate clearly with the students regarding plans, aims and objective of the subjects to be covered. The planning of diverse use of resources made sure that available resources were put to use for the benefit of the students effectively. This made sure that a tightly packed doesnt hinder the engagement and the motivation of the diverse group (Du, 2013). This required a higher effort in preparation before the session. Breaking down the subject into simpler modules, to facilitate student oriented teaching methods. Walk through guides were used by the teacher which, although wasnt necessary but could be useful in the future. The teacher encouraged peer learning and easy-going, relaxed environment was observed throughout the session. The lesser intrusive method of the teacher while the learners solved the problems and providing ample time to them ensured proper learning of the subject. Communication was a key factor in improved le arning in the class. The teacher made sure proper communication among peers, teacher-student interactions and open discussion of ideas in the session ensured a richer learning experience for everyone. Simplifying the explaining process was crucial for the teacher to ensure effectiveness of the course (Lemov and Atkins, 2014). Regular handouts, relevant to the subject were given by the teacher to ensure the students learned without hindrance. As mentioned before, communication was a key factor and the teacher continually asked for inputs by the students during the session to ensure a proper communication to be maintained between them. References Du, W. (2013). Informatics and management science VI. London: Springer. Lemov, D. and Atkins, N. (2014). Teach like a champion 2.0. San Francisco, Calif.: Jossey-Bass.

Thursday, December 5, 2019

Learning Event of an Employee Induction and Its Analysis

Question: Discuss about the Learning Event of an Employee Induction and Its Analysis. Answer: Introduction: Emplyee induction is an essential part of human resource development and a legal obligation. A large number of global organisations are adopting to have employee induction online as its cost effective and easy to connect, communicate and fulfil training requriments. Employee induction is a process of receiving and welcoming new employees into the company (Armstrong, 2006, p. 471). In short, induction refers to the brief introduction of new employees to all departments, their activities, location, policies, and companys rules and regulations. The purpose of online induction is to empower new employees with knowledge of company (Mylan) values within flexible timeframe. Mylan global pharmaceuticals conducts an induction of new comers through e-learing. Employees now can benefit with a range of essential training such as Occupational Health and safety, office orientation, emergency evacuation process and employee development sessions. Company information such as organisations values, mission, vision as well as dos and donts are also part of employees induction. The learning outcome has been positive as employees can follow the company rules and regulations as well as respond to emergencies through given information in induction on their own appointed time. The induction is a well-structured training accessed through e-learning system. The presenter invites a group of 10-15 employees in a meeting room. Through computer screen sharing, PowerPoint slides, email information, including system login details the training is conducted successfully. The induction also includes a short clip of company profile, following by answering yes/No questions. At the end of training employees sign a completion induction form which is then kept for reference. Follow up induction is not required however if employees interested a refresher session is organized in due course. The employee induction key components are listed below, Occupational Health Safety Office Orientation Employee development sessions Emergency evacuation plan Although the staff induction is designed for new comers however existing employees are encouraged to participate as attending OHS and evacuation training will require to refresh. In addition the senior leadership team in Mylan pharmacy are passionate about the employees induction as it contribute in employees safety and ability to adopt in company culture. I believe the strategic significance of employee induction is to understand organization structure which increase the chances of retaining staff as well as maximize productivity. On every training session employees are provided feedback on how their understanding are and encouraged to provide feedback regarding the induction. Online induction is particularly beneficial for learners who are not so self-sufficient. Employee induction is a formal introduction to staff but most importantly empowers new starters to know their role better and understand what is required of them. There are two types of inductions professional and social. The professional induction focus with adaptability of new comers to job demands. However the social concerns relationship with co-workers and acceptance formally may not be ideal through an online training session. I work as a Human Resource manager in a pharmaceutical company. Under the health and safety guidelines, I introduced the new employee induction which include responding to emergency the evacuation, providing first aid, reporting hazards and office tour for introduction. The safety learning event resulted in a number of improvement as new starters are now aware of their safety obligation as well as understand the evacuation process. According to Jeff (2016) attending employee induction session is essential part of employees understanding the organisation. The employee induction is all about introducing staff to co-workers and understanding the office work environment which can be possible through face to face interaction, as such online induction may not be as effective. I think about this as a dangerous appearance of totalising talks that have ruled different orders like neglecting to put setting, newcomers' related involvements and work markets in the focal point of the examination when the e- induction takes place. Drawing nearer stimulation in an arranged and installed way empowers the employee also to know more about the of hierarchical prompting and the employer can also get to know more about the employees interests, characters, learning and experience. Moreover with a deeper analysis with my experiences- I was once invited to online compliance training in which the system got freeze and I could not proceed. Since there is no two way communication it makes it even harder to tackle the issue. The company operating procedure can be emailed to trainees however the orientation, office tour, meeting co-workers and basic needs such as where is the canteen, where are the restrooms, can be challenging through online induction as newly recruited staff also need to understand organisation expectations. In addition if online induction is set to explain everything online this can confuse staff and possibility result staff leaving the company. Online induction may not be able to facilitate desk to desk introduction. According to Martin (2016) office introduction is the foundation of productivity and hence cannot be ignored. The office inductions which are taken by different sets of people and HR managers can actually help the employee to get into the line of where the organization is going forward. As mentioned above even, an employee induction is somewhat the first interaction of the employee with the company after he/she got hired- And if in this process only there is no one to guide him/her- it leaves not a good workplace culture. Occupational health and safety is more than knowing hazards and risk around in the office. The online indcution may only cover the basic process of OHS such as processing hazards or risk assessment form, however fire evacuation will requrie step by step walk through the office. Incase of emergency in the buidling, fire alarm and bomb threat which requrie urgent building evacuation. Staff needs to know where are the meeting points/assembly area, fire doors that online induction can not facilitate. Here- this being such an important discussion, how it can be taught online, if there was no tour of the whole office and to get familarized with the exits in case of emergencies. As indicated by Snell, (2006) an actuation project ought to contain a component identifying with the association's data innovation. This will commonly include the designation of PC equipment and programming alongside essential rules for worthy utilization of these assets (Hacker, 2004; Pudhan, 2002; Snell, 2006). It is recommended that administrators meet with new representatives at key turning points from the get-go in their authoritative vocations with a specific end goal to follow up and evaluate the advancement of joining (D'Aurizio, 2007; Hamilton, 2007). These turning points might be time-bound (e.g. following one month, following three months, and so forth.) or they could be identified with early execution (e.g. after the main deliverable is finished, and after the principal customer contact, and so forth.). These gatherings ought to be casual, off site, in a social setting, as this empowers organizing and productive input in a non-debilitating environment (D'Aurizio, 2007). Before the new representatives begins working in the association, he/she ought to have the contact subtle elements of their immediate administrator and colleagues and all significant printed material for fulfillment could be supplied (D'Aurizio, 2007). These points of interest, in addition to data about strategies , systems and organization morals could be displayed to the new individual on a conservative circle. Colleagues furthermore, chiefs could be cautioned to the employees'starting date keeping in mind the end goal to welcome them. This all needs to be done only by the HR managers and while induction only- these things needs to be provided to him/ her else later- it will indulge everyone to give information- wasting a lot of time. But all of this will never happen if the managers doesnt meet them and didnt give the induction face to face. Employees are the main assests and they need to valued first. Human intervention will always ne needed in processes like these. In the end of online induction, I believe it is out of reach to determine learners setting on the other side of training are compliant and understood safety rules and regulations whereas the utmost benefits can be achieved through face to face attending training program. And as said utmost benefits can reached face to face- there should be a proper planning of inductions which includes everything about the organization. The experience mention of employee induction through e-learning is quite a development in field of HR but to make sure there is a sense of belongings in the employee, the organization needs to put in a lot of efforts like that of face to face induction. References Snell, A. (2006). Researching onboarding best practice. Strategic HR Review, 5, 3235. https://dx.doi.org/10.1108/14754390680000925 Hacker, C.A. (2004). New employee orientation: Make it pay dividends for years to come. Journal of Information Systems Management, 8992 Pudhan, S. (2002). Secure networks begin at staff induction day. Computer Weekly DAurizio, P. (2007). Onboarding: Delivering on the promise. Journal of Nursing Economics, 25, 228229. Hamilton, H. (2007). Onboarding secures talent for the long run. Journal of Workforce Management, 86, 1.

Thursday, November 28, 2019

Yellow Wallpaper By Charlotte Gilman Essays - Psychiatric Diagnosis

Yellow Wallpaper By Charlotte Gilman In ?The Yellow Wallpaper? by Charlotte Perkins Gilman, the unnamed protagonist is suffering from postpartum depression, which is caused by the rapid changes in levels of hormones such as estrogen, progesterone and thyroid due to the birth of a child. This depression can be brought on by stress and isolation right after birth. In this short story the protagonist was brushed of by her husband John, who is a medical doctor as having a temporary nervous condition. In this situation, if the protagonist was effectively treated instead of being isolated, which allowed the depression to escalate to a severe form, she would have steadily gotten better. Instead the protagonist began to develop postpartum psychosis, which is the most severe postpartum reaction. During this time ?woman will experience a break with reality which may include the experience of hallucinations and/or delusions. Other symptoms may include severe insomnia, agitation, and bizarre feelings and behavior? (Depression After Delivery, Inc. 3). ?The Yellow Wallpaper? takes place in the late eighteen hundreds when psychological disorders were dismissed as temporary nervous conditions, and unless there was something physically wrong with the person, the individual had to be isolated from any stimulating activities. Isolation seemed to be the best antidote for psychological disorders in the late eighteen hundreds, although, it only made the disorder worse. John only worsens his wife's disorder by taking her away for the summer and placing her in an old house that is ?quite alone, standing well back from the road, quite three miles from the village? (Barrett 193). John once again isolates his wife from any stimulating activities and forbids her to work...?and am absolutely forbidden to ?work? until I am well again? (Barrett 192). The protagonist personally disagrees with their ideas when she states, ?that congenial work, with excitement and change would do me good? (Barrett 192). John did not allow her to write either, although, ?[she] did write for a while in spite of them? (Barrett 193), but she did not dare let John or his sister Jennie catch her writing. One of the first symptoms of postpartum psychosis is the experience of hallucinations, which are ?sensory perceptual distortions, such as seeing, hearing, smelling, feeling or tasting sensations that others would not sense and do not exist outside of ones perception? (Depression After Delivery, Inc. 3) and delusions, which are false fixed beliefs. The protagonist begins to get hallucinations/delusions when she unwillingly accepts the upstairs nursery instead of the downstairs room that opened into a piazza and had roses all over the window. She illustrates this by saying, ?But John would not hear of it. He said there was only one window and not room for two beds, and no near room for him if he took another? (Barrett 193). Once situated in the room she develops a fixation for the yellow wallpaper. The protagonist begins to follow the pattern about by the hour. She starts ?at the bottom, down in the corner over there where it has not been touched, and I determine for the thousandth time that I will follow that pointless patter to some sort of conclusion? (Barrett 197). Finally, from being in that room so long she begins the hallucinations. This is noticed when the protagonist points out that the front pattern does move-and no wonder! The woman behind shakes it! Sometimes I think there are a great many women behind, and sometimes only one, and she crawls around fast, and her crawling shakes it all over. Then in the very bright spots she keeps still, and in the very shady spots she just takes hold of the bars and shakes them hard. And she is all the time trying to climb through. But nobody could climb through that pattern-it strangles so; I think that is why it has so many heads. Then the protagonist continues by saying, I think that woman gets out in the daytime! And I'll tell you why-privately-I've seen her! (Barrett 202) As these hallucinations are going on the protagonist keeps these emotions bottled-up and doesn't allow anyone to be aware that she is having them. Another symptom that the protagonist has is severe insomnia, which is difficulty in initiating or maintaining sleep. She shows her inability to sleep when she says, ? he thought I was asleep first, but I wasn't, and lay there for hours trying to decide whether that front pattern and the back pattern really did move together or separately? (Barrett 199). The protagonist consistently stays awake at night staring at the wallpaper pattern

Sunday, November 24, 2019

Business Plan for Dance Studio

Business Plan for Dance Studio Free Online Research Papers 1.0 Executive Summary 2 1.1 Objectives 2 1.2 Mission 3 2.0 Company Summary 3 2.1 Start-up Summary 4 2.2 Company Ownership 5 3.0 Services 5 4.0 Market Analysis Summary 7 4.1 Market Segmentation 7 4.2 Target Market Segment Strategy 8 4.3 Service Business Analysis 9 4.3.1 Competition and Buying Patterns 9 5.0 Strategy and Implementation Summary 10 5.1 Competitive Edge 10 5.2 Marketing Strategy 10 5.3 Sales Strategy 11 5.3.1 Sales Forecast 12 5.4 Milestones 16 6.0 Web Plan Summary 16 7.0 Management Summary 17 7.1 Personnel Plan 18 8.0 Financial Plan 19 8.1 Important Assumptions 19 8.2 Projected Profit and Loss 20 8.3 Projected Cash Flow 21 8.4 Projected Balance Sheet 22 CONCLUSIONS 23 1.0 Executive Summary Social dancing means community. Co-operative, rather than competitive. It means respect for those whom we dance with, whether they be partners or others with whom we share the dance floor. It means taking care that everyone has a good time, rather than being selfish and self-centred. It means being sociable, rather than a show-off. It means dancing with everyone, not just favourite partners, and usually it means changing partners every dance. It means being civil in partnering, waiting until the music starts, before asking someone to dance. It means inclusive, rather than exclusive. (The term dance community is open, in the sense that it includes all those with an interest in dancing, rather than only those who belong to something, or have taken training. So people are seeking schools where they can learn. El Ritmo Dance company is dedicated to bringing quality and affordable dance instruction to Rostov on Don. There is a very active and dedicated social dance community already located in Rostov on Don. However, there has never been an actual dance studio, where these people can expand their knowledge of dance and enjoy being with other people of like interests. It is our plan to incorporate the existing dance community into our studio to begin with a strong base of supporters. From there we will be able to spread the word that dancing is a fun and exciting way to spend time. There are many benefits to dancing that will attract people from many backgrounds and interests. 1.1 Objectives The following are goals and objectives of El Ritmo Dance for Year 2010 through Year 2012 : ?Create a dance studio with a warm, supportive atmosphere, which is based on satisfying customers. ?Provide a social and entertainment forum for people with diverse interests, backgrounds and ages. ?Provide dance training for students at all levels of dance, from beginner to advanced. ?Provide continual training, benefits and incentives for staff to encourage a long-term commitment of employees. 1.2 Mission El Ritmo Dance offers a place where people can learn to dance, meet new people, have fun and feel comfortable. We offer a varied dance program with price options for all levels of interest, with greater emphasis on group classes and small package sessions to reach dance skill objectives. Our instructors have access to continual training on different social dance congresses. This provides our students with up-to-date steps and technique and access to the latest dance trends. 2.0 Company Summary El Ritmo Dance, soon to be located in Rostov on Don, Russia, will provide the community with a comfortable, friendly environment in which to learn the art of social dancing. El Ritmo Dance will offer private dance instruction, group classes, social dance parties and rental facilities for local events. Social dancing (such as Salsa, Swing, Argentinian Tango, Lindy Hop, Bachata, Social Cha cha cha) as well as an art, has become increasingly popular worldwide. As a result, the studio can expect to attract a wide cross section of customers. El Ritmo Dance will appeal to people of all ages, abilities and backgrounds, looking for creative self expression, exercise and/or social opportunities through dance. 2.1 Start-up Summary El Ritmo Dances start-up costs are based on an assumption that it will lease space at the Lendvorets. This space is ready for occupancy but will need a few minor renovations. The renovations include building out an office on the main floor and a caterer kitchen. The other category includes items such as memberships to the Chamber of Commerce, Visitor and Convention Bureau, and anything else that we may have forgotten or underestimated. The current assets include the deposit of â‚ ¬ 6,000. Long-term assets include items which will need to be purchased for the business. We are not currently requesting a loan, but may need to for operating costs if the sales forecast is less that anticipated. The owners are investing â‚ ¬ 25,000 initially. Start up Requirements Start-up Expenses Legal â‚ ¬500 Accountant â‚ ¬150 Office supplies, Stationary â‚ ¬250 Brochures â‚ ¬125 Grand Opening â‚ ¬2500 Signage â‚ ¬250 Other â‚ ¬1000 Total Start-up Expenses â‚ ¬4775 Start-up Assests Cash Required â‚ ¬5375 Other Current Assets â‚ ¬6000 Long-term Assets â‚ ¬8850 Total Assets â‚ ¬20225 Total Requirements â‚ ¬25000 Start-up Funding Start-up Expenses to Fund â‚ ¬4,775 Start-up Assets to Fund â‚ ¬20,225 Total Funding Required â‚ ¬25,000 Assets Non-cash Assets from Start-up â‚ ¬14,850 Cash Requirements from Start-up â‚ ¬5,375 Additional Cash Raised â‚ ¬0 Cash Balance on Starting Date â‚ ¬5,475 Total Assets â‚ ¬20,225 Liabilities and Capital Liabilities Current Borrowing â‚ ¬0 Long-term Liabilities â‚ ¬0 Accounts Payable (Outstanding Bills) â‚ ¬0 Other Current Liabilities (interest-free) â‚ ¬0 Total Liabilities â‚ ¬0 Capital Planned Investment Owner Loan/Investment â‚ ¬25,000 Other â‚ ¬0 Additional Investment Requirement â‚ ¬0 Total Planned Investment â‚ ¬25,000 Loss at Start-up (Start-up Expenses) â‚ ¬4,775 Total Capital â‚ ¬20,225 Total Capital and Liabilities â‚ ¬20,225 Total Funding â‚ ¬25,000 2.2 Company Ownership El Ritmo Dance is a Limited Liability Company owned and operated by Marina Vanyushina and Genadiy Vanyushin. 3.0 Services El Ritmo Dance is dedicated to bringing the fun and challenge of dancing to Rostov on Don at an affordable cost. We will offer private and group dance instruction for social through competitive level dancers. El Ritmo Dance will also provide a place for dancers to use the skills they have learned, by having weekly dance parties, seasonal/holiday dances and annual social dance congress. El Ritmo Dance will offer its students a variety of instructional choices. By offering them several options, we can best serve their individual needs. Private Lessons offer students the best value for their investment. With a private lesson, the students will work one-on-one with an instructor, receiving personalized instruction and immediate correction. Through experiencing the physical sensation of connected movement, the student is able to confidently replicate that movement in order to provide a pleasant and comfortable experience to other partners. In learning the best methods, one-on-one, both beginning and advanced students will find they progress faster and more easily, as they enjoy the sensation of partner dancing. Group Classes are both an introduction to the experience of dancing with different partners, and a chance for the students to become familiar with a variety of step patterns. Rotation of partners, throughout the class allows dancers to practice steps with different partners. This format promotes comfort in dancing with several partners, as well as the communication that goes along with sharing a learned experience. Group lessons will be available every week in the traditional styles and latest club trends. Classes will be offered at every level, from basic beginner through advanced competitive styling. In addition, specialty classes will be offered for children and teens. Practice Dances will be held once a week to allow students an opportunity to practice the dances learned, in an environment with other students learning the same thing. Instructors will circulate on the dance floor, assisting with questions or demonstration of steps, as well as to dance with students. We will offer classes for the following social dance: Salsa LA Salsa Casino Salsa NY Bachata Cuban Cha cha cha Lindy Hop Swing Argentinian Tango Facility Rental will be another service offering. The Lendvorets is currently a very popular place in Rostov on Don for weddings, receptions, musical events, etc. 4.0 Market Analysis Summary Social Dancing is an industry that now continuing to grow. According to a recent press release by 1TV-Television, more than one million people enroll in social dance classes each year. Since 1985, the number of dancers has increased by 25% each year. The timeless popularity of social dancing, combined with the growing interest in the trendy dances, has proven to be a winning combination around the world. We are confident it will produce the same results in Rostov on Don. 4.1 Market Segmentation According to the information published by the Rostov on Don Chamber of Commerce, Rostov on Don had a total 1.300 million people (2009). It is the 10th biggest city in the Russian Federation. Together with its Rostov agglomeration, population of the city is 1.8 million people (6th place in the country). El Ritmo Dance feels that the populations of Rostov on Don are all potential customers. We have divided these potential customers into the following groups: ?Children/Teens (19 yrs. and under). ?College Students/Young Adults (20-24 yrs.) ?Single and Married Adults (25-55 yrs.) 4.2 Target Market Segment Strategy Everyone who has the ability to walk can learn to dance. It is our job to present dance to these people and introduce and develop interest in the community for social dance. For children and teens it is important to show the fun in dance. We can introduce Social Dance through Junior and Senior High School. To colleges’ students we are going to introduce social dance through free open dance classes in universities and colleges in the city. Young adults will be introducing to dance through social dance parties in different night clubs and fitness clubs. We also plan to work with the Universities to offer classes to their students for credit. Single and married adults between the ages of 25 and 55 have traditionally been the biggest supporters of the social dance studio community. This group is generally looking for new things to try and do. For singles we offer another way to meet people, and date. We will also have special wedding packages, which offer the new couple options for learning their first dance. For married couples dance is something new to learn together and provides a great social outlet. By working with the local clubs, we can be sure there are places for people to use the dance they are learning and in turn spread dance further into the community. 4.3 Service Business Analysis The social dance industry has experienced substantial growth at the rate of 25% each year since 1985. There are some key factors for the rise in demand for dance instruction and places to partnership dance: The popularity of trendy dances like Lindy Hop, Argentinian Tango, and Salsa have made an impact on the number of people wanting to learn how to dance. The popularity of partnership dancing has grown immensely in the last decade. Those who are familiar with dance are well aware of how fun and addicting an evening of dancing can be. Those who have not yet experienced the thrill of moving gracefully around the dance floor with a partner, need a convenient, relaxed atmosphere, where they can feel comfortable learning and utilizing current popular dances. El Ritmo Dance seeks to provide its customers with affordable quality instruction in a fun and supportive environment. 4.3.1 Competition and Buying Patterns There are currently no other social dance studios in Rostov on Don. However, there are a few independent dance teachers, who teach classes at local bars, or rent floor space. There is also a local group, Dance Connection, that holds dances on Friday nights at the Ludi club. This group does not have a studio and its main purpose is to find places for people to dance and enjoy themselves. El Ritmo Dance marketing strategy will target people who wish to get more for their investment in dancing. A large variety of dance lesson packages and programs will be offered in an effort to make dancing affordable. Teachers will be highly skilled and professional, keeping with the image of the studio. The studio will be an elegant place to come, where customer service is number one. Marketing venues will include placement advertisement, direct mail, Internet Web page and open free dance lessons. El Ritmo Dance sales strategy will be based on a consultative style where the customers and teachers work together to identify and plan a course of action to satisfy the customer. Teachers will participate in continuous consultative sales training and receive regular sales coaching where the identification of customer buying criteria will be paramount. Sales closes will be based on demonstration of satisfying the customer criteria. 5.0 Strategy and Implementation Summary 5.1 Competitive Edge As previously mentioned, there is currently no other social dance studio in Rostov on Don. This automatically gives El Ritmo Dance a competitive edge on the market. However, we do not plan to sit back and think that people will come to us if we wait. Because Rostov on Don is not used to having a dance studio, this gives us the challenge of introducing the benefits of having a dance studio. We plan to keep our prices in line with the lower cost of living expenses of the Rostov on Don area. We will offer a wide variety of very competitive packages. Our teachers will be trained in the latest trends and with up-to-date styling of todays dances. We plan to partner with many of the studios in Russia so that we can keep up with the trends of the big city and offer more variety to our students. 5.2 Marketing Strategy Our marketing plan will be very simple. Satisfy our customers and provide them with the desire to continue dancing. A happy customer will not only keep coming back, but they will tell other people about El Ritmo Dance. We will market fun! What better product could we possibly have than that?! Our biggest challenge will be getting people who have never been in a dance studio before to come and try us out. Many people have never considered taking dance lessons before. Our marketing message will emphasize the opportunity to meet people, to enhance the quality of leisure time, to gain health benefits and gain life-long skills that will give them respect from their peers. We will advertise in the yellow pages, local newspapers, flyers, coupons, discount books, radio, and signs around town. 5.3 Sales Strategy One of our marketing strategies is to advertise discount specials or introductory offers. These are designed to introduce people to the different dances our studio offers, and the dances our customers want to learn. Our instructors will work with the customer on these specials to discover what it is they are looking for in dance, and to outline a course that suits the customers wants and needs. When a course outline is agreed upon by customer and instructor they will meet with a manager for a brief consultation to make sure the customer is satisfied with the lesson outline and that the course will meet the expectations of the customer. The customer will then sign up for the lessons by contract and commit to a series of appointments; the studio also commits to these appointments. We will offer a variety of courses, all mixed with combinations of private lessons, group lessons, and practice parties. Our course outlines will follow industry standards of recognized progression in dance, referred to as program dancing. El Ritmo Dance also offers the ability for customers to take group class packages. These may be more affordable, and although take longer for advancement, might be more preferable to some of our customers. In addition El Ritmo Dance offers something unique from other dance studios, which is a membership card. There are three different memberships offered: The Basic, which allows unlimited admission to dance parties as well as discounts to special events. The Gold, which allows limited access to group classes, unlimited admission to dance parties, five party guest passes, and discounts on special events. The Platinum, which allows unlimited access to group classes, unlimited admission to parties, ten party guest passes, and discounts to special events. These memberships will last one year. El Ritmo Dance will offer discounts for larger dance packages. All payments for dance lessons will be collected at time of purchase. Customers may be given 30 days to pay with a down payment of 50%. We will accept payment in the form of cash, check, or credit card. 5.3.1 Sales Forecast This sales forecast is an estimation on the number of customers we acquire while open, and an average cost of lesson outlines. The Social Basics Introductory special is averaged at â‚ ¬25, but this may vary depending on the special running that month. The special is not an accurate count for the cost of lessons, and is used primarily to bring people who may be interested to our studio so that they may continue with more lessons. We are forecasting that we will sell 20 Introductory packages in our first month, and 30 each month there after, as this is what we can handle with the hours we have available. The Social Foundation average package price is â‚ ¬360. It is an average price based on the assumption that students would buy a package containing 12 private lessons and 12 group lessons. We offer a 20% for paying in cash, and have therefore shown â‚ ¬300 for our package price to show the discount. We are forecasting to sell a social foundation dance package to 25% of the people who come to take the introductory special. Bronze I is priced at â‚ ¬600, and is based on the assumption that students would buy this package with 19 privates and 25 groups. We offer a 20% discount to people who pay cash for their lesson, and show this in our forecast by making this package show at â‚ ¬500. We are forecasting to sell a bronze dance package to 50% of the people who bought the social foundation package. Bronze II is priced at â‚ ¬720, and based on the assumption that students would buy a package containing 24 privates and 24 groups. We offer a 20% discount for paying in cash, and show this in our forecast by showing this package price at â‚ ¬600. We do not expect to sell any Bronze II packages the first couple of months. Starting on the third month we are forecasting to sell 50% of those that were in Bronze I. Silver I and Silver II â‚ ¬810. These are both based on the assumption that the student buys a package of 27 privates and 27 groups. We offer a 20% discount for students who pay in cash, and have shown this in our forecast with our package being â‚ ¬675. Starting in the fifth month we are forecasting to sell at least two Silver I dance package per month. We have estimated that we will not sell any Silver II packages until the end of the first year of business. We have kept our estimates low, knowing that we are not only a new business but a new type of business in this community, trying to break through with our marketing. Therefore, we are showing a 25% closing ratio for new students. That is saying that 25% of the customers who come in for the introductory special will buy the next level of dance, Social Foundation package. We then show a 50% closing ratio for existing student, 50% of Social Foundation customers will move on to Bronze I, etc. Marys previous sales results were 70% (out of every ten potential customers she sold a dance package to seven). Memberships were forecasted to show that people would buy the Gold at â‚ ¬300 each. We forecast to sell an average of five memberships per month, with that average increasing to 10 during the peak months of November-February. Miscellaneous sales include series group classes and kids group classes averaged at 10 people per class. Weekly dances will be held each Friday night. We will charge â‚ ¬2.5 per person plus â‚ ¬1.5 if they come for the pre-dance lesson. The Lendvorets is currently reported as bringing in about â‚ ¬15 to â‚ ¬20K per year in space rentals. We will continue to rent out this space and increase the advertising. Other category includes one time privates lessons, special services (i.e. DJ service, lesson packages for special events, wedding packages, etc.). Sales Forecast 2010 2011 2012 Sales Introductory Specials-Social Basics â‚ ¬9,000 â‚ ¬10,350 â‚ ¬11, 902 Social Foundation Syllabus â‚ ¬28,800 â‚ ¬33,120 â‚ ¬38,088 Bronze 1 Syllabus â‚ ¬24,000 â‚ ¬27,600 â‚ ¬31,740 Bronze 2 Syllabus â‚ ¬24,000 â‚ ¬27,600 â‚ ¬31,740 Silver 1 Syllabus â‚ ¬10,800 â‚ ¬12,420 â‚ ¬14,283 Silver 2 Syllabus â‚ ¬1,350 â‚ ¬1,552 â‚ ¬1,785 Memberships â‚ ¬24,000 â‚ ¬27600 â‚ ¬31,740 Miscellaneous Packages â‚ ¬4,665 â‚ ¬5,365 â‚ ¬6,169 Weekly Dances â‚ ¬6,000 â‚ ¬6,900 â‚ ¬7,935 Space Rental â‚ ¬16,930 â‚ ¬19,469 â‚ ¬22,365 Other â‚ ¬1,450 â‚ ¬1667 â‚ ¬1,917 Total Sales â‚ ¬150995 â‚ ¬173644 â‚ ¬199,691 Direct Cost of Sales 2010 2011 2012 Introductory Specials-Social Basics â‚ ¬0 â‚ ¬0 â‚ ¬0 Social Foundation Syllabus â‚ ¬4,896 â‚ ¬5,630 â‚ ¬6,475 Bronze 1 Syllabus â‚ ¬4,080 â‚ ¬4,692 â‚ ¬5,396 Bronze 2 Syllabus â‚ ¬4,080 â‚ ¬4,692 â‚ ¬5,396 Silver 1 Syllabus â‚ ¬1,836 â‚ ¬2,111 â‚ ¬2,428 Silver 2 Syllabus â‚ ¬230 â‚ ¬264 â‚ ¬303 Memberships â‚ ¬0 â‚ ¬0 â‚ ¬0 Miscellaneous Packages â‚ ¬0 â‚ ¬0 â‚ ¬0 Weekly Dances â‚ ¬0 â‚ ¬0 â‚ ¬0 Space Rental â‚ ¬0 â‚ ¬0 â‚ ¬0 Other â‚ ¬0 â‚ ¬0 â‚ ¬0 Subtotal Direct Cost of Sales â‚ ¬15,122 â‚ ¬17,390 â‚ ¬19,998 5.4 Milestones The following milestones reflect an approximate timeframe and cost for beginning and completing actions that will be needed to get El Ritmo Dance up and running. Our goal is to open our doors to customers and begin teaching dance by September 1st, 2010. We realize this date is subject to the timeframe for renovation completion, permits, etc. and may need to be adjusted. Milestones Milestone Start Date End Date Budget Manager Department Legal 6/1/2010 9/1/2010 â‚ ¬325 Both Marketing Develop Web Site 4/1/2010 4/5/2010 â‚ ¬45 Marina Vanyushina Marketing Train New Teachers 4/15/2010 9/1/2010 â‚ ¬0 Marina Vanyushina Marketing File for State Business License 6/1/2010 7/1/2010 â‚ ¬0 Genadiy Vanyushin Marketing File for City Permits 6/1/2010 7/1/2010 â‚ ¬0 Genadiy Vanyushin Marketing Negotiate Lease 6/1/2010 9/1/2010 â‚ ¬0 Both Marketing Order Tables and Chairs 7/1/2010 8/1/2010 â‚ ¬1,875 Both Web Purchase Sound System 8/1/2010 9/1/2010 â‚ ¬1,000 Both Web Renovate Space 7/1/2010 9/1/2010 â‚ ¬0 Both Department Acquire Insurance 6/1/2010 8/1/2010 â‚ ¬1,000 Genadiy Vanyushin Department Create Calendar of Events 7/1/2010 9/1/2010 â‚ ¬50 Marina Vanyushina Department Open Doors for Business 9/1/2010 9/1/2010 â‚ ¬0 Both Department Begin Advertising 7/1/2010 9/1/2010 â‚ ¬1,000 Genadiy Vanyushin Department Grand Opening 11/2/2002 11/2/2002 â‚ ¬1,500 Both Department Totals â‚ ¬6,845 6.0 Web Plan Summary El Ritmo Dance has a Web page, www.elritmodance.ru, that is designed to provide a convenient way for people to discover our studio. For marketing purposes the Web page will be linked to other dance Web sites and, since it has dance in the title, it will show up on different search engines. Our students will be able to use the Web site to look up group class schedules, upcoming events, studio news, and lesson prices. Students and prospective students will also be able to contact teachers via e-mail. Teachers will have the Web site on their business cards, and it will appear on our ads to offer people a chance to look at the space, meet the teachers and check prices, and ask questions before they enter the studio. 7.0 Management Summary El Ritmo Dance will be a very small company with the two owners, Marina Vanyushina and Genadiy Vanyushin, responsible for managing and directing all activities. Marina Vanyushina, owner and dance director, will primarily be responsible for the following: Teaching advanced students. Hiring, training and supervision of new instructors. Scheduling and planning the dance group lessons and special events. Creating dance lesson programs and packages. Studio events. Marina Vanyushina brings with her 10 years of experience as a dance instructor. She has knowledge of the operation of dance studios from her training with previous studio managers, and experience of management herself. She also brings with her, knowledge of the dance industry, the champions, the styles, and experience with previous students. Her 10 years of teaching have brought her many connections that can benefit El Ritmo Dance. Genadiy Vanyushin, Owner and Business Director, will primarily be responsible for the following: Teach social foundation/bronze students Managing the accounting/financial aspect of the company Bookkeeping/payroll Design and develop advertising and marketing strategies 7.1 Personnel Plan A teacher training class began in April to train two teachers. These teachers will be given the training for free with an understanding that they are neither hired nor paid during this time. In exchange for this training, they will be offered a job, once El Ritmo Dance gets enough customers. Our goal is to have five part time/full time instructors by the end of 2010, which includes the two owners. At some point in the future, we will see about hiring a receptionist. Personnel Plan 2010 2011 2012 Owners Salary/Distribution â‚ ¬32,500 â‚ ¬36,000 â‚ ¬42,000 Instructors Compensation â‚ ¬16,575 â‚ ¬20,000 â‚ ¬20,000 Other â‚ ¬0 â‚ ¬0 â‚ ¬0 Total People 5 5 5 Total Payroll â‚ ¬49,075 â‚ ¬56,000 â‚ ¬62,000 8.0 Financial Plan We plan to use our own start-up cash to finance the business. The Lendvorets is a turn key building for this type of business, requiring very limited contract work for us to bring in. A kitchen space and office window are to be negotiated with the building owner. Our start-up requirements are business assets, teaching supplies, and advertising. We want to finance growth mainly through cash flow. 8.1 Important Assumptions The financial plan depends on important assumptions, most of which are shown in the following table as annual assumptions. From the beginning, we recognize that collection of payments for dance lesson packages is critical, however, not a factor we can influence easily. Interest rates, tax rates, and personnel burden are based on conservative assumptions. Three of the more important underlying assumptions are: We assume that people in Rostov on Don will be interested in learning to dance and will give us a try. We assume that the area will continue to grow, as in the past, and at the projected rate of 5% per year. We assume that the Lendvorets will continue to be rented for events as in the past. General Assumptions 2010 2011 2012 Plan Month 1 2 3 Current Interest Rate 10.00% 10.00% 10.00% Long-term Interest Rate 10.00% 10.00% 10.00% Tax Rate 30.00% 30.00% 30.00% 8.2 Projected Profit and Loss Our projected profit and loss is shown on the following table, with sales increasing at a rate of 15% year over year. If we are able to meet our sales forecast, we will begin making a profit almost immediately. Traditionally in the dance business the slower months are in the mid-summer. However, the facility rental is higher in the Summer and should, therefore, supplement the slower teaching months. Profit and Loss 2010 2011 2012 Sales â‚ ¬150,995 â‚ ¬173,644 â‚ ¬199,691 Direct Cost of Sales â‚ ¬15,122 â‚ ¬17,390 â‚ ¬19,998 Other Production Expenses â‚ ¬0 â‚ ¬0 â‚ ¬0 Total Cost of Sales â‚ ¬15,122 â‚ ¬17,390 â‚ ¬19,998 Gross Margin â‚ ¬135873 â‚ ¬156254 â‚ ¬179,692 Gross Margin % 89.99% 89.99% 89.99% Expenses Payroll â‚ ¬49,075 â‚ ¬56,000 â‚ ¬62,000 Sales and Marketing and Other Expenses â‚ ¬22,550 â‚ ¬22,900 â‚ ¬26,250 Depreciation â‚ ¬1,770 â‚ ¬1,770 â‚ ¬1,770 Utilities â‚ ¬4,600 â‚ ¬5,000 â‚ ¬5,500 Telephone â‚ ¬1,200 â‚ ¬1,200 â‚ ¬1,200 Insurance â‚ ¬900 â‚ ¬900 â‚ ¬900 Rent â‚ ¬36,000 â‚ ¬36,000 â‚ ¬36,000 Payroll Taxes â‚ ¬4,907 â‚ ¬5,600 â‚ ¬6,200 Other â‚ ¬0 â‚ ¬0 â‚ ¬0 Total Operating Expenses â‚ ¬120,902 â‚ ¬129,370 â‚ ¬141,176 Profit Before Interest and Taxes â‚ ¬14,970 â‚ ¬26884 â‚ ¬38,516 EBITDA â‚ ¬16,740 â‚ ¬28654 â‚ ¬40,286 Interest Expense (â‚ ¬275) (â‚ ¬850) (â‚ ¬1,450) Taxes Incurred â‚ ¬4573 â‚ ¬8,320 â‚ ¬11990 Net Profit â‚ ¬10,672 â‚ ¬19,414 â‚ ¬27,976 Net Profit/Sales 7.07% 11.18% 14.01% 8.3 Projected Cash Flow Cash flow projections are critical to our success. The annual cash flow figures are included here. The business will generate more than enough cash flow to cover all of its expenses. Cash Flow 2010 2011 2012 Cash Received Cash from Operations Cash Sales â‚ ¬150,995 â‚ ¬173,644 â‚ ¬199,691 Subtotal Cash from Operations â‚ ¬150,995 â‚ ¬173,644 â‚ ¬199,691 Additional Cash Received Sales Tax, VAT, HST/GST Received â‚ ¬0 â‚ ¬0 â‚ ¬0 New Current Borrowing â‚ ¬0 â‚ ¬0 â‚ ¬0 New Other Liabilities (interest-free) â‚ ¬0 â‚ ¬0 â‚ ¬0 New Long-term Liabilities â‚ ¬0 â‚ ¬0 â‚ ¬0 Sales of Other Current Assets â‚ ¬0 â‚ ¬0 â‚ ¬0 Sales of Long-term Assets â‚ ¬0 â‚ ¬0 â‚ ¬0 New Investment Received â‚ ¬0 â‚ ¬0 â‚ ¬0 Subtotal Cash Received â‚ ¬150,995 â‚ ¬173,644 â‚ ¬199,691 Expenditures 2010 2011 2012 Expenditures from Operations Cash Spending â‚ ¬49,075 â‚ ¬56,000 â‚ ¬62,000 Bill Payments â‚ ¬81,830 â‚ ¬96,180 â‚ ¬107,000 Subtotal Spent on Operations â‚ ¬130,905 â‚ ¬152,152 â‚ ¬169,000 Additional Cash Spent Sales Tax, VAT, HST/GST Paid Out â‚ ¬0 â‚ ¬0 â‚ ¬0 Principal Repayment of Current Borrowing â‚ ¬0 â‚ ¬0 â‚ ¬0 Other Liabilities Principal Repayment â‚ ¬0 â‚ ¬0 â‚ ¬0 Long-term Liabilities Principal Repayment â‚ ¬5,500 â‚ ¬6,000 â‚ ¬6,000 Purchase Other Current Assets â‚ ¬0 â‚ ¬0 â‚ ¬0 Purchase Long-term Assets â‚ ¬0 â‚ ¬0 â‚ ¬0 Dividends â‚ ¬0 â‚ ¬0 â‚ ¬0 Subtotal Cash Spent â‚ ¬136,405 â‚ ¬158,180 â‚ ¬175,000 Net Cash Flow â‚ ¬14,589 â‚ ¬15,464 â‚ ¬24,690 Cash Balance â‚ ¬19,964 â‚ ¬35,429 â‚ ¬60,119 8.4 Projected Balance Sheet The balance sheet in the following table shows managed but sufficient growth of net worth, and a sufficiently healthy financial position. Balance Sheet 2010 2011 2012 Assets Current Assets Cash â‚ ¬19,964 â‚ ¬35,429 â‚ ¬60,119 Other Current Assets â‚ ¬6,000 â‚ ¬6,000 â‚ ¬6,000 Total Current Assets â‚ ¬25,964 â‚ ¬41,429 â‚ ¬66,119 Long-term Assets Long-term Assets â‚ ¬8,850 â‚ ¬8,850 â‚ ¬8,850 Accumulated Depreciation â‚ ¬1,770 â‚ ¬3,540 â‚ ¬5,310 Total Long-term Assets â‚ ¬7,080 â‚ ¬5,310 â‚ ¬3,540 Total Assets â‚ ¬33,044 â‚ ¬46,739 â‚ ¬69,659 Liabilities and Capital 2010 2011 2012 Current Liabilities Accounts Payable â‚ ¬7,648 â‚ ¬7,928 â‚ ¬8,872 Current Borrowing â‚ ¬0 â‚ ¬0 â‚ ¬0 Other Current Liabilities â‚ ¬0 â‚ ¬0 â‚ ¬0 Subtotal Current Liabilities â‚ ¬7,648 â‚ ¬7,928 â‚ ¬8,872 Long-term Liabilities (â‚ ¬5,500) (11,500) (â‚ ¬17,500) Total Liabilities (â‚ ¬2,148) (â‚ ¬3,572) (â‚ ¬8,628) Paid-in Capital â‚ ¬25,000 â‚ ¬25,000 â‚ ¬25,000 Retained Earnings (â‚ ¬4,775) (â‚ ¬5,897) (â‚ ¬25,311) Earnings â‚ ¬10,672 â‚ ¬19,414 â‚ ¬27,976 Total Capital â‚ ¬30,897 â‚ ¬50,311 â‚ ¬78,287 Total Liabilities and Capital â‚ ¬33,044 â‚ ¬46,739 â‚ ¬69,659 Net Worth â‚ ¬30,897 â‚ ¬50,311 â‚ ¬78,287 Conclusions El Ritmo Dance studio will create a place where people can learn to dance, meet new people, have fun, improve, create and feel comfortable. We offer a varied dance programs with price options for all levels of interest, with greater emphasis on group classes and small package sessions to reach dance skill objectives. Our instructors have access to continual training on different social dance congresses. This provides our students with up-to-date steps and technique and access to the latest dance trends. Everyone who has the ability to walk can learn to dance. Research Papers on Business Plan for Dance StudioHip-Hop is ArtAnalysis of Ebay Expanding into AsiaOpen Architechture a white paperThe Spring and AutumnMarketing of Lifeboy Soap A Unilever ProductThe Project Managment Office SystemTwilight of the UAWRiordan Manufacturing Production PlanDefinition of Export QuotasIncorporating Risk and Uncertainty Factor in Capital

Thursday, November 21, 2019

Proposal for the Renfrey Memorial Hospital Board of Directors Essay

Proposal for the Renfrey Memorial Hospital Board of Directors - Essay Example Quality of service is impacted because the nurse response time to patients increases. The patients also feel that they are not being cared for appropriately. With reduced nursing staff, the workload of the physicians increases further. The hospital’s capacity is impacted because with reduced nursing staff, there is delay is discharge of patients leading to reduction in number of beds available. Many patient care programs also need to be closed down (Buerhaus et.al, 2007). Hospital’s response to nursing staff shortages Most of the hospitals have been implementing two types of solutions for nursing staff shortages – long term and short term solutions. Short-term solutions include increasing their salaries, increasing the bonuses of the nursing staff or filling the vacant positions with temporary staff (May, Bazzoli and Gerland, 2006). Long-term strategies of hospitals include creating favorable working environment and providing opportunities for them to enhance the ir skills (May, Bazzoli and Gerland, 2006). We will discuss both these strategies used by hospitals in greater detail in the ensuing sections. Short-term strategies These include using temporary staffing which involves recruiting nurses on a per day basis on short contracts. These also include using nurses on the move to cover a particular shift (May, Bazzoli and Gerland, 2006). The major problem with these types of recruiting solutions is that they turn out to be very expensive. It also encourages the normal staff to take up more assignments of this type rather than for the permanent job as the former pays better. Another problem with this kind of recruitment practice is the lack of staff quality. This kind of temporary staff cannot be relied for good service quality. Using â€Å"Internal staffing† or â€Å"float pool† is another way of fulfilling temporary staffing needs (May, Bazzoli and Gerland, 2006). Internal staffing solutions are less expensive than staffing th rough external agencies despite the fact that some premium needs to be paid even for recruitment through internal channels. However, this premium is far less than what needs to be paid to external agencies for recruitment. Spartanburg Regional Medical Centre in South Carolina has utilized internal staffing channel very effectively (May, Bazzoli and Gerland, 2006). They allow the internal nursing staff who wish to apply for vacant shifts (to increase their earnings) to apply online at bid rates that are set below the external agency rates but at a premium to the general rates prevailing within the hospital. This helps them to utilize staff that is willing to work extra without compromising on quality as they are all trained and tested employees. At the same time the hospital does not have to force the employees to work extra and then deal with repercussions of overstressed staff. Technology is used very effectively to create an online internet based platform where the employees can a pply and get immediate response. Another short term strategy for fulfilling temporary staffing is by providing higher salaries. This is done not only for the new workforce but also for all previous employees by providing competent increment at all current levels. This has a retaining impact in the short run as external employers may not immediately adjust their

Wednesday, November 20, 2019

Dyslexia In Early Years Essay Example | Topics and Well Written Essays - 1250 words

Dyslexia In Early Years - Essay Example This is a problem that is identifiable through observing some characteristics, such as inability to distinguish right from left. According to Robb & Piazza (2004) some simple but critical knowledge such as understanding right and left, bottom and up, high and low as well as maintaining a particular position assigned to the child in a game need to be clearly understood by the age of five years. When such problems are observed beyond this age, it is likely that the child is dyslexic. The problem is also evident among children who are unable to spell words correctly by interchanging letters, such as ‘f’ and ‘v’, ‘p’ and ‘b’, ‘b’ and ‘v’, ‘c’ and ‘s’, ‘a’ and ‘u’ among other letters that have some likeness.  This is a problem that is identifiable through observing some characteristics, such as inability to distinguish right from left. According to Robb & Pia zza (2004) some simple but critical knowledge such as understanding right and left, bottom and up, high and low as well as maintaining a particular position assigned to the child in a game need to be clearly understood by the age of five years. When such problems are observed beyond this age, it is likely that the child is dyslexic. The problem is also evident among children who are unable to spell words correctly by interchanging letters, such as ‘f’ and ‘v’, ‘p’ and ‘b’, ‘b’ and ‘v’, ‘c’ and ‘s’, ‘a’ and ‘u’ among other letters that have some likeness.   Dyslexic children usually have problems recognizing the sequence of activities, numbers and series. For example, it may be difficult to follow A-Z or 1-100. Even the sequence of letters in words may be a problem to such children, which is presents a major learning difficulty especially due to failure in spelling words correctly. For example, they may make mistakes while spelling words such as ‘lead’ for ‘deal’, and ‘name’ for ‘mane’, ‘left’ for ‘felt’, ‘except’ for ‘expect’ among other words with the same sound. Another problem may be misplacement of syllables. ‘Animal’ may be spelt as ‘aminal’, and ‘activity’ as ‘actitivy’. It is also difficult for such children to recognize the backward sequence such as Y, X, W, V, U e. t. c in the alphabetical order. The child unwillingly fails to pay attention to instructions.

Monday, November 18, 2019

Research continued Essay Example | Topics and Well Written Essays - 1250 words

Research continued - Essay Example It is imperative to note that when nurses take too long in one patient’s room, they lag behind in their work, yet they are charged with the responsibility of providing surveillance to prevent errors and ensure quality care. Patient safety is enhanced when effective hourly rounding is implemented (Deitrick, Baker, Paxton, Flores, & Swavely, 2012). Therefore, an appropriate outcome measure ought to be developed, which evaluates the extent to which the project objective is achieved. An outcome that is used to evaluate achievement of the project’s objectives involves patients and nurses. The nurses are required to provide health care to the patients in their wards or rooms, through hourly rounds. During these hourly rounds, nurses are supposed patient needs are expected to offer proactive care, addressing patient needs before patients ask for assistance. This can reduce patient falls and increase patient satisfaction. On the other hand, nurse satisfaction can be enhanced. Therefore, the outcome measure addresses patient satisfaction, nurse satisfaction and barriers, which nurses face, as they seek to achieve the objectives of the solution. The outcome measure register/log consists of five major rows and nine minor rows. In the major rows, outcomes such as patient falls, call lights, response to call lights, patient satisfaction and nurse satisfaction, as well as barriers to achieving hourly rounds’ objective are assessed. Response to call lights, patient satisfaction and nurse satisfaction outcomes are categorised into subdivisions of highly efficient to inefficient and high to low (See Appendix). In each column, each column represents a day, and the last column is meant for overall remarks. The nurses are supposed to fill all the sections of the outcome measure except the patient satisfaction part, which should be filled by patients. A weekly meeting,

Friday, November 15, 2019

Business and Marketing Analysis Techniques

Business and Marketing Analysis Techniques Business strategy involves seeking a position within an environment or industry that generates a sustainable competitive advantage (implying that a diversified company should have as many business strategies as it has businesses) Analysing Macro Environmental Factors: There are many factors that will effect the strategies and decisions of managers of any organisation. Tax changes, new laws, trade barriers, demographic change, etc are some of the examples. To help analyse these factors, we can categorise these micro environmental factors using PESTEL model. PESTEL abbreviates Political, economical, social, technological, environmental and legal factors. Political Factors: These refer to government policy such as the degree of intervention in the economy. What goods and services does a government want to provide? To what extent does it believe in subsidising firms? What are its priorities in terms of business support? Etc Economical Factors: These include interest rates, taxation changes, economic growth, inflation and exchange rates etc. Social Factors: Changes in social trends can impact on the demand for a firms products and the availability and willingness of individuals to work. For example, in UK, the population has been ageing. This has increased the costs for firms who are committed to pension payments for their employees because their staff are living longer. Technological factors: Technology is growing very fast nowadays. New and fast machineries are introduced every now and then. New technologies create new products and new processes. Technology can reduce costs, improve quality and lead to innovation. These developments can benefit consumers as well as the organisations providing the products. Environmental factors:Â  Environmental factors include weather and climate change in macro factors. Change in climate, temperature can impact on many industries. These can benefit one industry and can make other industry down at the same time. For example in hot sunny days, people love to go out and visit beaches instead of going to restaurants and places like them. With major climate changes occurring due to global warming and with greater environmental awareness this external factor is becoming a significant issue for firms to consider. Legal Factors: These are related to the legal environment in which firms operate. The introduction of age discrimination and disability discrimination legislation, an increase in the minimum wage and greater requirements for firms to recycle are examples of relatively recent laws that affect an organisations actions. LIFE CYCLE ANALYSIS: Generally, the model assumes that industry growth follows an S shaped curve. The flat introductory phase reflects the problems of establishing the new product. Once proven, growth becomes explosive until market saturation is reached. Sales now are limited by the rate of replacement sales and the rate of growth of the population in the market. Eventually the industry will come under pressure from newer technologies and substitute products with superior price performance. There are four stages in this model. i.e. introduction stage, growth stage, maturity stage and decline stage. In introduction stage, Pioneering firms often after considerable investment and repeated failures, introduce products based on a new technology. Costs tend to be high, and quality tends to be low because of lack of economies of scale or manufacturing experience and the product itself will be very basic. In growth stage, a dominant technology begins to emerge, and competitors standardise around it. There is likelihood of capacity shortages although costs and prices fall as standardisation and the adoption of large scale manufacturing makes possible economies of scale. At maturity stage, Overcapacity begins to emerge in the industry, products differentiation declines as technological know-how becomes widely shared, and price competition intensifies. Consolidation occurs within the industry as weaker firms are acquired by stronger ones. Sales to less developed markets, and the t ransfer of production to lower labour cost economies accelerates. In decline stage, The industry comes under pressure from new technologies offering superior performance, although this may be reduced by factors such as high price and switching costs associated with the new technology. Price wars erupt as the surviving firms fight for market share in a declining market, and exits from the industry, as well as consolidation within the industry, becomes more likely. Analysing Micro Environmental Factors: The micro environment consists of stakeholders who are directly or indirectly linked with any business. For example customers, consumers, suppliers, shareholders etc. Suppliers: Suppliers are major pillars or any business as they provide all the materials essential for any business. Big deal with suppliers is that can they provide high quality products at low price. Can they do this reliably? Have they got the flexibility to respond to a firms demands? What is the bargaining power of these suppliers? How dependent is the firm on them? Does their approach to their staff and resources fit with your ethics? Firms must decide on issues such as who to use to supply them, on the responsibility it takes for these suppliers and on the terms and conditions it adopts. Some firms take quite an aggressive attitude towards their suppliers by trying to push down the prices and delay payments. Others view the relationship more as a partnership in which they are working together with suppliers and that by helping each other both can benefit. The importance of suppliers can be seen if things go wrong. Distributors: Distributors job is to deliver your product to market place where it can be sell easily. Imagine you sell shampoo what you need to sell this is to get it on the shelves in the leading chemists and supermarkets but this means moving someone elses products off the shelves! So the challenge is to get stores to stock your products; this may be achieved by good negotiating skills and offering appropriate incentives. The distributors used will determine the final price of the product and how it is presented to the end customer. When selling via retailers, for example, the retailer has control over where the products are displayed, how they are priced and how much they are promoted in-store. Customers: Customers are key to sales. Managers must keep the needs of customers in their mind and try to anticipate how these will develop so that they can meet these requirements effectively now and in the future. To help understand their customers firms are increasingly trying to gather information on them through mechanisms such as loyalty cards. By gathering data on shopping patterns and matching this to data on the individual shoppers firms can build up detailed pictures of their buyers and then offer them appropriate deals. Competition: The success and behaviour of any business will depend on the degree of competition in its market. In some markets one firm is dominant. This is called a monopoly. If you are in a monopoly position this may allow you to exploit the consumer with relatively high prices (assuming your position is protected in some way) and you may be able to offer an inferior service if customers have no other choices. In other markets a few firms dominate; this type of market structure is called an oligopoly. In oligopolistic markets there is a high degree of interdependence and so firms will think carefully how their rivals might react to any actions they take. Key Stakeholders, Their Needs Expectations: Key stakeholders of a business are: Employees Customers, suppliers and contractors Shareholders Investors Communities Government Employees: are the major stakeholders of a business as they are strongly linked with the business. They want to work in a place where they can meet their personal needs and wants. Leaders who create job assignments, work environments, and visions help employees be both competent and committed to their work. Customers: want leaders to build compelling products and services so that they can trust and when they do, customers will give share of wallet. Customers are key to sales. Especially in fast food industries like Burger King, we ( employees ) have been instructed to focus on quality service and food. Customers should be satisfied at any cost because without them, business is nothing. Suppliers and contractors want their loyal concern with payment of goods and profit respectively. Shareholders and Investors: are those who bought companys share and are part of ownership in the company. They are concern with maximum outcome in terms of cash from profit. Investors are those who invest their money into the business as capital to earn their share from the profit. Investors want leaders to keep their promises, develop a compelling growth strategy, align core competencies to the strategy and then to ensure that people are committed to delivering on these premises. Communities and Government: Communities want leaders to build organizations that are socially responsible, through how they treat the environment and how they serve the larger community. Government are linked with business as to start a business, licence is required and government issue licence. And from the profit gained by a company, a percentage of profit goes to government in terms of tax which is used to build infrastructures etc. C) SUMMARY: The Burger King Corporation (BKC) was founded in 1954 in Miami by James Mc Lamore and David Edgerton. Following this, the famous Whopper sandwich was introduced in 1957 and it quickly became one of the best-known sandwiches in the world. Today, with the corporations brand promise: Have it your way, there are 221,184 possible ways to order a Whopper sandwich around the world. Burger King now operates more than 11,300 restaurants in approximately 70 countries. Food is necessary for humans to survive, but the wastes, chemical by-products, and inefficiencies in its production can have an immense impact on the environment. People demand perfect inexpensive year round food, which increases the use of pesticides, herbicides, and preservatives depleting the precious ozone, contributing to global warming, and polluting our lakes and streams. To help protecting all the dangerous fumes and chemicals, Burger King is doing its best. To help prevent contamination and other dangerous things, there are separate containers for different things. Strategy is affected by major changes taking place in the environment and for those changes, strategy has to be change accordingly in order to stay in business stream. Some change in micro environmental factors will affect strategy in different ways. If business is losing customers then many strategies can be applied depending on the level of business loss. Prices of product can be decreased, or distribution of vouchers etc. One of Burger Kings most important tasks is to ensure that the business is continually meeting its customers needs. In order to achieve this, the organisation has a research and development team dedicated to product improvement. Its mono is HAVE IT YOUR WAY. It means that customers can have their food the way they want, with or without, more or less of anything in their food. THREE TOOLS TO ANALYSE, SUMMARISE AND EVALUATE EFFECTS OF CURRENT BUSINESS PLAN POSITION OF THE ORGANISATION IN CURRENT MARKET COMPETITIVE STRENGTHS AND WEAKNESSES OF ORGANISATION PORTERS FIVE FORCES ANALYSIS The competitive structure of a company can be analysed by Porters five forces analysis. It analyse the attractiveness of a company within the market. Porters five forces model is: Likelihood of new entry: it means that the extents to which barriers to entry exist. The likelihood of entering a market would be lower if: The entry cost are high There are major advantages for those firms which are already operating in market because of experience Government policies prevent entry or makes it more difficult Existing brands have high level of loyalty Power of buyers: The stronger the power of buyers in an industry the more likely it is that they will be able to force down prices and reduce the profits of firms that provide the product. Buyer power will be higher if There are few or many buyer of the product The buyers can easily switch to other products provided high quality in low price Power of suppliers: The stronger the power of suppliers in an industry the more difficult it is for firms within that sector to make a profit because suppliers can determine the terms and conditions on which business is conducted. Suppliers will be more powerful if they are less in number and the supplier can threaten to buy the firm so it is a stronger negotiation position. Degree of rivalry: This measures the degree of competition between existing firms. The higher the degree of rivalry the more difficult it is for existing firms to generate high profits. Rivalry will be higher if there are large numbers of similar sized firm, the costs of leaving the industry are high, and there is little brand loyalty so customer are likely to switch easily between products. Substitute threat: This measures the ease with which buyers can switch to another product that does the same thing e.g. aluminium cans rather than glass or plastic bottles. The ease of switching depends on what costs would be involved. Using Porters model, firms can generate high profit if the industry is: Difficult to enter There is limited rivalry Buyers are relatively weak Suppliers are relatively weak There are few substitutes BOSTON MATRIX: The Boston Matrix model is a tool for assessing existing and development products in terms of their market potential, and thereby implying strategic action for products and services in each category. Cash Cow: The rather crude metaphor is based on the idea of milking the returns from previous investments which established good distribution and market share for the product. Products in this quadrant need maintenance and protection activity, together with good cost management, not growth effort, because there is little or no additional growth available. Dog: this is that product or service of a company which has low presence in market. There is no point of developing goods and services in this quadrant. Most of the companies discontinue their product which they think fall under this quadrant. Businesses that have been starved or denied development find themselves with a high or entire proportion of their products or services in this quadrant, which is obviously not very funny at all, except to the competitors. Problem Child: These are products which have a big and growing market potential, but existing low market share, normally because they are new products, or the application has not been spotted and acted upon yet. New business development and project management principle are required here to ensure that these products potential can be realised and disasters avoided. This is likely to be an area of business that is quite competitive, where the pioneers take the risks in the hope of securing good early distribution arrangements, image, reputation and market share. Rising Star: star products, are those which have good market share in a strong and growing market. As a product moves into this category it is commonly known as a rising star. When a market is strong and still growing, competition is not yet fully established. Demand is strong; saturation or over-supply do not exists, and so pricing is relatively unhindered. SWOT ANALYSIS: To determine what a companys strategy should be, the managers must consider the internal strength and weaknesses of their company and compare them with external opportunities and threat. This process is known as SWOT analysis. Strengths: are internal factors which a firm may build on to develop a strategy. They may include: Marketing strengths Financial strengths Operation strengths HRM strengths Weaknesses: are internal factors which a firm may need to protect itself such as: Marketing weaknesses such as limited distribution Financial weaknesses such as high levels of borrowing and low rates of return Operational weaknesses such as old or poor quality equipments HRM weaknesses such as high rate of labour turn over and industrial disputes TASK 2 STRATEGY EVALUATION To achieve an objective, managers must develop a suitable strategy. A strategy is a long term plan setting out how an objective will be reached. For example, if the objective is to reduce costs, the strategy could involve relocating or reducing the labour force. If the objective is to boost revenue, the strategy may be to launch new products or to invest in a big promotional campaign. A strategy may be developed by using a firms strengths to exploit the opportunities that exist. For example, a strong brand name may be used to extend a firms products into new markets. It may also use these strengths to protect itself against threats; for example, a retailer may use its finance to acquire key locations to prevent a competitor buying them. Strategies can be evaluated by many ways. One of the way is by using Porters Five Forces model. In this model there are five different sources which are strongly connected with the business and they must be kept in mind while making strategies. While making strategy for a business includes keeping those things in mind which will ruin the business. For example in case of a retail business, if a new retail business entered in, then strategy in this will be change accordingly in this case. Secondly if buyers power is strong in retail business, then it could be a negative or a positive impact on business. If they are strong then they can force down the prices of the product which will lower the profit, so in this case strategy will be evaluated very carefully as every step can change the course of business. Suppliers are the major part of any business so keeping them in mind is a necessary part in strategy evaluation. A firm may also want to protect itself against its weaknesses. For example, it may try to find alternative suppliers to reduce an over-reliance on a particular one; it may invest in a rebranding exercise to reposition itself. Fourth part is degree of rivalry. This measures the degree of competition between existing fir ms. The higher the degree of rivalry the more difficult it is for existing firms to generate high profits. Fifth and last part is threat of substitute. This measures the ease with which buyers can switch to another product that does the same thing. Keeping following things in mind will help effecting business in loss. If the second industry is easy to enter in market, if there is a high degree of rivalry between firms within industry, buyers are strong, suppliers are strong etc. The implication of Porters analysis for managers is that they should examine these five factors before choosing an industry to move into. They should also consider ways of changing the five factors to make them more favourable. TASK 3 IMPLEMENTATION Evaluating strategies is a difficult task but implementing them in a regular and smooth manner is more complicated. The importance of strategy should not be underestimated. Changing the price of an item, changing the distribution strategy and investing in new equipment are all important decisions but if you are fighting in the wrong market with the wrong products then the details are almost irrelevant. The strategy sets out where and how the battles will be fought and a good strategy is essential to business success. This involves an understanding not only of what happens within the firm but also the ability to forecast changes in the external environment and their significance successfully. This implementation is in fact a landmark where various organizations tend to falter. The extensive research and resources used up for the drafting of strategic plans often make organizations believe that whatever they have understood and devised is the optimum and therefore requires no second thoughts. However, what has been ignored is the fact that plans can be tested only if they meet actual usage. Only planning or theoretical application cannot be guarantee complete success. Actual implementation yields the true picture. A business plan is the textual version of a strategy, as it includes pertinent information regarding the company, including: vision and mission statements, measurable objectives supporting the vision, actionable tactics meeting the objective, resources, milestones and timeframes, accountability and role designations, as well as internal and external risks. The business strategy is not evergreen and should be evaluated routinely to ensure the company still has the competitive edge. A business plan includes the primary and secondary objectives of your organization, an analysis of current policies and procedures, and the development of new policies or procedures to correct weaknesses within the organization. Strategy is firstly introduced to lower managers and supervisors so they can act on it and tell to lower staff in order to work on it. If launching a new product or reducing the price of another product because of substitute available in market, all the staff must be aware of that, after that the new promotion or product or discounted product will be advertise in an attractive way in Television, radio and by distributing leaflets to let people aware of it. Focussing on excellent customer service will definitely help improve the business because the service given to customer will bring him back again. Quality assurance of the product will increase the demand of product and will increase revenue. Introducing new and latest technology in the company will save a lot of time and give result much faster and effective. Giving training to all new and old staff about new technology, new products, and everything related to business and plan will help staff delivering a better quality service required. For implementation of plan, money is the major and important resource required. So in order to get money there are many ways, selling shares of the company, retained profit, profit in terms of capital can be reinvested and by taking loans from banks etc. After implementing the plan, wait for the result and do surveys. Drop or put small questionnaire that will help letting you know how good is the strategy going. Taking customers feedback and evaluate the strategy. If it is going the way we wanted, then there is no need to change and if its not, then re evaluate and check where there is a mistake and sort it out.

Wednesday, November 13, 2019

The History of KKK Essay -- Ku Klux Klan American History Papers

The History of KKK Ku Klux Klan is a designation mainly given to two distinct secret societies that played a part in American history, although other less important groups have also used the name. The first Ku Klux Klan was an organization that thrived in the South during the Reconstruction period following the Civil War. The second was a nationwide organization that flourished after World War I. The original Klan - Six college students founded the Ku Klux Klan between December 1865 and the summer of 1866 in the town of Pulaski, Tennessee. Former Confederate officers, the six young men organized as a social club or fraternity and spent their time in horseplay of various types, including wearing disguises and galloping about town after dark. They were surprised to learn that their nightly appearances were causing fear, particularly among former slaves in the area. They quickly took advantage of this effect and the group began a rapid expansion. Various factions formed in different towns, which led to a meeting in April 1867 to codify rules and organizational structure. At this meeting, former Confederate General Nathan Bedford Forrest was elected Grand Wizard, or supreme leader, of all the Klan. The organization was divided into a number of realms, dominions, provinces and dens, which were in turn led by Grand Dragons, Titans, Giants and Cyclopes. Nathan Bedford Forrest The policies of Reconstruction (aiming to extend the rights of Southern blacks) had the unintended effect of pushing hundreds of resentful and anxious veterans into the Klan, which soon began instituting a systematic policy of violence in opposition... ...tion of everyone but themselves but they have put a lot towards making todays world a racist place. They have mentally disturbed peoples lives and terrorized villages by burning down their churches. Although the modern Ku Klux Klan, or KKK, is not the same group that terrorized African - Americans in the late 1800s and early 1900s, they still have the same basic goals and ideas. There are many local and regional KKK groups such as the Oregon Knights of the Ku Klux Klan and the New Order Knights of the Ku Klux Klan. The Knights of the Ku Klux Klan is the national and largest organization, but the only one seeking a political agenda. They are the group that claims they are keeping alive the spirit and ideas of the original Klansmen but there are only a few thousand left as we think but it’s a very secret society.